More Brits than ever looking to invest in a UK holiday home
With international travel still up in the air, it’s been revealed over three quarters of Brits* (77%) aspire to own a holiday home in the UK.
Following a turbulent year for the travel industry, demand for UK properties continues to increase, with holiday home firm, Park Leisure, experiencing an uplift in interest.
Spain is Brits’ favoured overseas destination to purchase a property, however, search data shows that during February, searches for UK holiday homes were around triple the searches for those in Spain. With Brexit recently coming into force, it’s no surprise that the appeal of purchasing holiday homes abroad has reduced, with many holidaymakers deciding to lay down roots and invest in a property they can return to for years to come.
Research conducted by Park Leisure, which owns 11 holiday home parks across the UK, reveals that people living in the largest UK cities are the most likely to want to invest in a home from home to escape the hustle and bustle. People from London (84%), Birmingham (81%) and Manchester (78%) are within the top five, alongside Norwich (80%) and Belfast (78%).
The data also shows that when it comes to the different generations, people aged 25 – 34 are the most likely to aspire to own a UK bolthole (88%), in comparison to the average of 77%.
Of the various UK beauty spots, the survey revealed the most desirable locations for Brits to own a holiday hideaway:
- Cornwall (21%)
- Lake District (13%)
- Yorkshire Dales (9%)
- Scottish Highlands (8%),
- London (7%)
With its beautiful beaches and picturesque scenery, it is no surprise that one in five named Cornwall as the most desirable place in the UK to invest in a holiday home. With beaches proven to help improve mental health, having a space by the seaside would prove beneficial to escape everyday stresses.
Every generation named Cornwall as their top location, apart from Gen Z (aged 18-24), who listed the Lake District as their preferred destination, followed closely by Cornwall.
Image: Unsplash
When it comes to finding the perfect holiday home in Cornwall, Park Leisure has three holiday sites in the county, with a variation of caravans and lodges available to purchase, located close to the famous beaches, and surrounded by stunning views and walking spots.
Image: Park Leisure Par Sands Holiday Park
Commenting on the research, Lisa Williams, director of marketing and holiday sales at Park Leisure, said:
“We are seeing a much bigger demand for UK holiday homes, with people looking to invest in their own space, where they can tuck themselves away and enjoy the beauty of the UK with their families all year round.
“It’s fantastic to see that Cornwall has been revealed as the UK’s most desirable holiday home spot. With three of our parks situated along the stunning Cornish coastline, we have something for everyone’s taste and budget.
“The beautiful Yorkshire Dales was named the third most desirable location to own a UK holiday home, and our three Yorkshire locations are placed within the heart of the countryside, with amazing walking spots and scenery, which is truly breath-taking all year round.
“Working safely within the Government guidelines, we can’t wait to welcome our families, and their pets, to enjoy the wonders of their home away from home and explore all that the UK’s beauty spots have to offer.”
To find out more about Park Leisure holiday home parks, which are open all year, please visit: https://www.parkleisure.co.uk/ownership/find-a-holiday-home.
*Survey of 2,001 UK adults in January 2021
Kindly shared by Park Leisure
Main photo courtesy of Pixabay
